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Not For Sale

IN AN INTERNATIONAL EFFORT TO FIGHT HUMAN TRAFFICKING AND END MODERN DAY SLAVERY, ALLSAINTS LAUNCHED AN INNOVATIVE PARTNERSHIP WITH THE INTERNATIONAL ANTI-HUMAN TRAFFICKING GROUP, NOT FOR SALE, IN LATE 2011.

AT THE TIME, PRESIDENT OF NOT FOR SALE, DAVID BATSTONE, COMMENTED, ‘IN RECENT YEARS, THE FASHION WORLD HAS FOCUSED ITS ATTENTION PRIMARILY ON THE ENVIRONMENTAL IMPACT OF MANUFACTURING AND PRODUCT SOURCING.’

THE PARTNERSHIP BETWEEN ALLSAINTS AND NOT FOR SALE REPRESENTED THE UNPRECEDENTED ENTRANCE OF A GLOBAL RETAILER INTO A MOVEMENT THAT AIMS TO PUT AN END TO FORCED LABOUR AND HELP MODEL A FUTURE THAT CARES ABOUT THE DIGNITY OF PEOPLE AROUND THE WORLD.

COMMENCING WITH THE LAUNCH OF A NOT FOR SALE CAPSULE T-SHIRT COLLECTION, DESIGNED AND PRODUCED EXCLUSIVELY BY ALLSAINTS, THE LINE DEBUTED AROUND FASHION WEEK IN SEPTEMBER 2011, WITH SUCCESSFUL LAUNCH EVENTS FOLLOWING IN LONDON, NEW YORK, LOS ANGELES AND AMSTERDAM.

PROCEEDS FROM THE LINE BENEFIT NOT FOR SALE’S WORK IN COMBATING HUMAN TRAFFICKING GLOBALLY, AND PRODUCERS CONTINUE TO PROMOTE OUR SHARED VISION.

NOT FOR SALE EQUIPS AND MOBILISES SMART ACTIVISTS TO DEPLOY INNOVATIVE SOLUTIONS TO RE-ABOLISH SLAVERY IN THEIR OWN BACKYARDS AND ACROSS THE GLOBE. TOGETHER WE CAN END SLAVERY IN OUR LIFETIME.